
Jira Product Discovery
Bring clarity to your product strategy - deliver with confidence
Jira Product Discovery helps product teams capture, refine and prioritise great ideas – turning scattered inputs into a shared, strategic roadmap. It connects discovery work with delivery in Jira, making it easy to align stakeholders, justify priorities and ensure development is always tied to customer value. Jira Product Discovery keeps everything connected, visible, and actionable.
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What is Jira Product Discovery?

Benefits of Jira Product Discovery
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Strategic Clarity
Align teams on what to build next, backed by data and collaborative inpute
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Faster, Informed Decision-Making
Prioritise with confidence using objective scoring models and customer insights
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Reduced Tool Sprawl
Keep product discovery and delivery in the same ecosystem, reducing context switching
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Improved Stakeholder Visibility
Share transparent roadmaps and rationale to bring stakeholders along on the journey
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Scalable Product Practice
Bring consistency to product discovery across teams, especially as organisations grow
Jira Product Discovery Features
Capture | Prioritize | Engage | Connect

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Idea Management
Capture product ideas from teams, stakeholders and customers in a structured, centralised workspace -
Custom Views
Create tailored views such as lists, matrices, timelines and boards to analyse and communicate priorities -
Priority Scoring Models
Apply custom fields and scoring frameworks to evaluate ideas based on impact, effort, confidence or any business metric -
Themes and Grouping
Categorise ideas by product themes, goals or customer needs for clearer strategic alignment -
Jira Integration
Link discovery items directly to epics and issues in Jira, ensuring traceability from idea to execution -
Collaboration and Commenting
Enable asynchronous collaboration with stakeholders across teams using comments, reactions, and notifications -
Delivery Status Sync
Automatically reflect the development status of linked delivery work in your discovery workspace -
Templates and Best Practices
Get started quickly with templates for scoring, prioritisation and road mapping
Integrations
Connect your discovery process to the tools your teams already use and keep everything in sync from idea to delivery. Jira Product Discovery integrates natively with the Atlassian ecosystem, especially Jira, ensuring a seamless flow from product ideation through to execution.
Beyond Jira, it also supports key integrations, including:
- Confluence: Embed and reference ideas or discovery views in Confluence pages for broader context, documentation and reporting.
- Slack and Microsoft Teams: Capture ideas or feedback via messaging tools and route them directly into your discovery backlog.
- Chrome Extension: Quickly capture ideas or feedback from any web page and send them to Jira Product Discovery without switching context.
- API and Automation Support: Use Jira Automation and the REST API to connect with third-party tools or automate common workflows.
- Atlassian Marketplace Apps: Extend functionality with apps for insight gathering, prioritisation, and stakeholder engagement.
Benefit: These integrations eliminate silos, reduce manual effort, and ensure every product decision is made with full visibility across stakeholders, engineering and business teams.
Who uses Jira Product Discovery?
Jira Product Discovery is designed for product-centric teams and organisations looking to bring structure, visibility and alignment to the early stages of product development. Ideal for teams already using Jira, it helps organisations of any size, from startups to large enterprises, align discovery and delivery, reduce duplication of effort and keep everyone focused on building what matters most. It’s particularly valuable for:
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Product Managers
The primary users, responsible for capturing ideas, prioritising work and aligning stakeholders around the product roadmap. It’s a dedicated space to manage discovery without cluttering delivery boards
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Engineering Leads and Technical Teams
Collaborate on feasibility, link discovery to delivery and provide input on technical complexity, all within the same Atlassian ecosystem
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Design and UX Teams
Contribute user insights, design feedback and research directly into the product discovery workflow, ensuring user-centric decision-making
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Business and Strategy Stakeholders
Gain visibility into the ‘why’ behind product decisions, review prioritisation logic and track how strategic goals translate into development work
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Customer Support and Sales Teams
Feed in customer feedback, feature requests and market insights to ensure the product team has a direct line to user needs

Pricing & Licensing
Jira Product Discovery is available as a standalone product with flexible, cost-effective licensing designed for modern product teams.

Jira Product Discovery Plans
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Free - Ideal for small teams or early-stage product discovery work. Includes up to three creators (users who can add and manage ideas) and unlimited contributors (who can view, comment and vote)
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Standard - Designed for scaling teams, offering unlimited creators, advanced fields, custom views and project-level admin controls. Billed per creator on a monthly or annual basis.

Need help
understanding which plan fits your team?
As an Atlassian Platinum Solution Partner, Elegance Group will help you to optimise your Jira Product Discovery licensing alongside other Atlassian tools, consolidate billing into a single annual invoice, align your product tiers across Jira and Jira Product Discovery for cost efficiency, and provide an ROI-driven licensing analysis to ensure you’re only paying for what you actually use
Get In TouchAbout Elegance Group
We’ve helped clients worldwide solve many process and business problems by thinking just a little bit differently. We are dedicated to solving complex business challenges through tailored solutions that empower organisations to thrive. As a leading Atlassian Platinum Solution Partner, we specialise in streamlining operations, enhancing efficiency, and delivering measurable results for businesses.
Where We Operate
What Sets Us Apart?
Unparalleled Expertise >
We’re an Atlassian Platinum Solutions Partner and specialise in delivering tailored Jira Product Discovery and other Atlassian solutions that solve curly business problems.
Cost Optimisation >
We help clients save money by consolidating licenses, identifying unused tools and replacing third-party apps with native Jira Product Discovery features.
End-to-End Support >
From implementation and training to ongoing support, we’re your partner throughout the journey. Our team ensures a seamless transition and provides expert advice whenever you need it.
Focus on
ROI >
We know ROI is important to all our customers, so we put a lot of effort into the ROI model. The beauty of Jira Product Discovery is that once you’ve bought it to solve one problem, you can re-use it to solve a myriad of others.
EG’s approach to Jira Product Discovery
At Elegance Group, we’re not just Atlassian experts - we’re problem solvers. As a Platinum Solution Partner, we help you unlock the full potential of Jira Product Discovery by making sure it’s tailored to the way your teams think, work and build. Here’s how we help:
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Discovery Setup That Fits Your Business
We configure custom fields, views, scoring models and workflows that reflect your priorities and strategic goals, not someone else’s template -
Seamless Integration with your current Jira set up
We ensure your discovery and delivery tools are connected properly, so your ideas move smoothly from concept to execution with full traceability -
Training for Product Teams and Stakeholders
Whether you’re a seasoned product manager or new to discovery tools, we deliver tailored training sessions to build internal confidence and adoption.
Proven Success Stories
We’ve helped leading organisations like Pepperstone, Zip, The Warehouse Group and more with Jira Product Discovery implementations to:
- Unified fragmented product and service management tools by consolidating multiple Jira environments, enabling product teams to collaborate more effectively across global markets
- Ensured a clean, strategic migration to Atlassian Cloud, setting the stage for product teams to adopt Jira Product Discovery with full integration into delivery workflows
- Standardised workflows and data models to support cross-functional product planning, prioritisation, and stakeholder visibility - essential for effective product discovery at scale
Proven Expertise





Frequently Asked Questions
Resources
We’re dedicated to helping organisations unlock the full potential of their Atlassian tools. Our resources section delivers a wealth of insights, including success stories, whitepapers and blogs - all designed to inspire and inform. Explore these resources to discover how we’ve partnered with our clients to overcome their curly business problems, gain access to expert analysis on industry trends and receive practical advice which will help enhance your team’s performance and maximise your Atlassian investment. Dive in now to see how our exclusive focus on Atlassian solutions can drive success in your organisation.